Who should attend
Project managers and sub-project managers, budget managers, division managers and sub-division managers, innovation leaders.
Prerequisites
Business knowledge acquired through practice or education.
Course Content
Basics:
- Typical scenarios for the creation of business cases
- Target groups and expectations
- The view of budgeters and controllers
- Business cases as a modern investment planning methodology
- The benefit of business cases
Elements and characteristics of professional business cases:
- Subject and goal
- Internal and external costs/income
- Profitability and value creation
- Contribution to corporate goals
- Team/Personal
- Market and competition
- Potential assessment
- Realization schedule
- Opportunities and risks
The proof of the economic viability of projects of internal clients:
- From the order to the concrete project goal
- Current "dimensions" of the rationale
- Tips for dealing with typical imponderables
- The way to your own system of suitable "Key Performance Indicators" (KPIs)
Methods and tools:
- Key figures
- Scoring/utility and cost/utility analyses
- Cash flow and liquidity planning
- Static and dynamic investment calculation methods
- Project planning and justification tools
- Risk and action planning tools
- Shenariotechnik
Increasing the chances of approval:
- Representation
- Internal marketing
Business Case - Workshop:
- From the vision to the approval on the basis of well-documented profitability: The participants experience the possibilities of justifying projects beyond the pure investment calculation on the basis of a case study.
German
Germany
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